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164 Preparing for final exams TaSK 4 Read the text about the IPCC’s poor communicative performance. Answer the questions (1–7) using a maximum of four words. Write your answers in the spaces provided. The first one (0) has been done for you. 0 The property selling for £200,000 is only . Q1 Sarah Litchfield believes that this fascination with water is . Q2 The value of a sea view also depends on . Q3 If your property has a view of an estuary, it than a property with a beach view. Q4 Of course you can also splash out on a cottage with . Q5 Sites by lighthouses usually offer spectacular views which justify . Q6 The estate agent at Mudeford Spit believes that Ms Litchfield will for her property. Q7 But even he did not at first. Q8 The advantage of owning a beach hut is that you after a day at the beach. a beach hut If the IPCC doesn’t appeal to the human factor, the real dangers of climate change will never be taken seriously.  For almost 25 years, the Intergovernmental Panel on Climate Change (IPCC) has released regular assessment reports warning the world of the dangers of climate change. The scientific knowledge that has been accumulated over this time is astonishing in its breadth and scope.  Compiling, collating and synthesising information from dozens of scientific disciplines, and distilling this into a format that policymakers across the globe can use as the basis of their national policies on climate change is a painstaking and noble undertaking.  But from the perspective of eliciting a proportionate political and public response to climate change, the reports have had limited impact. Despite all the rebuttals of sceptics’ arguments, and the ‘myth busting’, public opinion is no further advanced than it was when the IPCC first started producing its reports. In the UK, where policymakers have accepted the IPCC’s conclusions and recommendations for more than a decade, public engagement with climate change has decreased since the mid-2000s, and the political consensus has begun to unravel.  A report released by the Climate Outreach & Information Network argues that, although the IPCC is succeeding in its aim of presenting facts about climate change to policymakers, it is employing an outdated model to present scientific research to society in order to bring about social change. Eliciting a significant political and public response to climate change means rethinking how climate change is communicated: synthesising scientific facts with real-life solutions. Based on interviews with 16 leading climate change communicators from the media and NGOs in the UK, the report makes several recommendations for transforming the role of the IPCC.  IPCC outputs must be related to human stories and real-life narratives which make the scientific facts more relevant to the general public. In other words, real-life narratives can bring the science to life. This doesn’t mean that science becomes obsolete, but arguments can be won by telling human stories. And this is especially true for climate science communication. IPCC’s outdated climate change communication won’t cut it Nur zu Prüfzwecken – Eigentum des Verlags öbv

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