English Unlimited HAK/HUM 4/5, Schulbuch mit Audio-CD und CD-ROM (mit Handelskorrespondenz)

117 Trading with the world 10 LANGUAGE SKILLS EXPLORE EXTRAS Read the extract from an online article about top exporting companies in Austria. Do you know the companies mentioned? Find out what they produce and where they export to. c Presentation: Choose an Austrian company, either from the list above or another one, and prepare a company presentation. Your presentation should include the following information:   facts and figures   mission statement / corporate identity   products or services   exports / export market   marketing and advertising Compile a handout and give your presentation. You are planning to study International Business at a private American university in Vienna. As part of your application, you are required to submit a report about ‘Austria as an exporting country’. Use all the information in 1–3 and the notes below to write your report. You should:   outline the importance of exports for the Austrian economy.   describe the main export goods and services and the top exporting companies.   suggest ways in which Austria could increase exported goods and guarantee a positive trade balance. Write around 250 words. Divide your report into sections and give them headings.  Writing guide, Report , p. 194. SPEAKINg 4 WRItINg 5 In spite of challenging economic times quite a number of Austrian companies succeed on international markets. Among these are Doppelmayr Seilbahnen GmbH, Querfeld’s Wiener Kaffeehaus GmbH, Swarovski AG, Riedel GmbH, Steyr Motors GmbH, Hoerbiger Ventilwerke GmbH & Co. KG and […]  Austria – among the 11 richest countries in the world.  economy based on: service sector (large), industrial sector (sound), agricultural sector (small, highly specialised)  small domestic market, dependency on foreign trade (2013 export quota = 56% of GDP)  traditional links to Germany and to other EU economies  trade with CEE-states increasingly significant (geographical proximity)  trade balance usually negative (2013: export value €125bn; imports: €130bn)  recession after 2008  possibilities for economic growth: knowledge economy / industry Nur zu Prüfzwecken – Eigentum des Verlags öbv

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