For example: You are an avid Formula 1 racing fan. In your original talk, you say, In your new talk, you say, When you speak the sentences with the new nouns and verbs, the passion should (and usually can) still be felt. Try to hold onto this attitude! Methods & strategies: The Re-Re-Ex-Ex principle Repeating, rephrasing, explaining, and giving examples (“Re-Re-Ex-Ex”) No matter what topic you are discussing, please observe the following fundamental rules. They should inform and guide the way you talk during the first part (the monologue) of your exam. ■■ Speak slowly and clearly. ■■ Take breaks. ■■ Repeat, rephrase, explain, give examples. The principle of repeating, rephrasing, explaining, and giving examples (“Re-Re-Ex-Ex”) not only makes it easier for you to fill the time slot you have to fill; it also makes it easier for your listeners to take in and understand what you are saying. It is important to understand the underlying reasons for that. There are some fundamental differences between reading a text and listening to a presentation. It is essential to understand the nature of those differences. When you read something, you can always go back and read a sentence or passage a second or third time. This is not possible with spoken language. Therefore, it’s okay for written language to be dense with information. A written text can have new information in every sentence because readers can usually reread it as many times as necessary. However, spoken language needs to be structured differently. If you present new information in every spoken sentence, it will be difficult or impossible for your listeners to follow you for more than a minute. They will be overwhelmed and will mentally shut down. So, don’t make that mistake! Be considerate to your audience. The principle you should follow, whenever you are speaking to anyone, is to put yourself in your listeners’ shoes. This strategy is also known as audience orientation. You have probably heard that phrases for giving an overview at the beginning, signposting during a presentation, etc. are very important (which is why they will be discussed in detail below); but it is at least as important to repeat and rephrase, explain, and give examples. Below you will find some exercises that explain and exemplify the use of this fundamental method (1 1.4, 1 1.5). To me, very few things can compare to the excitement and the adrenaline rush of a F-1 race. You know that every driver could theoretically win the race, but at the end there can and will only be one winner. Scan this page with the QuickMedia app to find a recording of this example To me, very few things can compare to the excitement and the adrenaline rush of deciding on the right marketing strategy. You know that every strategy could theoretically be selected, but at the end there can and will only be one marketing master plan. How-to [A] [B] [C] 0.5 Video: The Re-Re-Ex-Ex principle Spoken vs. written language To be a successful speaker, put yourself in your listener’s shoes. Audience orientation 8 Key aspects Strategies Sample task 0 Introduction Nur zu Prüfzwecken – Eigentum des Verlags öbv
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