Self-assessment talk about unexpected travel situations make deductions, talk about possibilities talk about attitudes to possessions describe objects present products and services Do you agree with these tips? Can you think of things to add? Business training. From the list of products and services, choose one that appeals to you and put together a 4–5 minute presentation to deliver in class. ■■ merchandising: sweatshirts, scarves, caps to create a corporate identity for your school ■■ services: dog walking, cat or dog sitting during the holidays, rent a chef or a temp, computer maintenance ■■ products: mobile phone, wireless headset, laptop, cosmetics, energy drink 1 Business communication, How to give a presentation, p. 161. Make a leaflet about your product/service. 1 Business communication, How to write a flyer or a leaflet, p. 161. b ■ ■ Position your product by pointing out its unique features that set it apart from similar products on the market What is unique about …/ I would like to draw your attention to … ■ ■ Product description: describe the product or service in a way that your audience understands The main part consists of …/ is made of … It is available in three colours / user-friendly / easy to clean … Our comprehensive package includes … Our experts are at hand / can be reached … ■ ■ Give a list of benefits and give examples of how your audience will benefit from the use of your product and service: It is energy saving / environmentally friendly … It uses the latest / cutting-edge technology … Our hotline is open 24 hours a day, 7 days a week … We offer emergency services … ■ ■ Now that your audience is familiar with your product or service give examples of successful uses: Three out of four people who used it said … We have many satisfied customers in … ■ ■ Finish your presentation: Sum up the most important points and round the presentation off with a call to action (hand out samples, make the audience fill in order forms, etc.) To sum up /As I said before /Concluding /… Feel free to pick up our brochures / fill in the order forms / contact us on … Thank you for your attention! 35 a b 55 Language skills Extras Explore 4 Lost and found Nur zu Prüfzwecken – Eigentum des Verlags öbv
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